Top 5 Self-Therapy and Journaling Apps on iOS in Brazil, Q1 2023

In the first quarter of 2023, the self-therapy and journaling app category on iOS in Brazil saw noteworthy performance across the top five applications. The data, sourced from Sensor Tower, provides insights into weekly downloads, revenue, and active user trends for these apps.

Productive - Habit Tracker by Easy Tiger Apps, LLC. experienced a notable peak in weekly downloads at the beginning of January, reaching around 4.2K. This was followed by a gradual fluctuation, ending the quarter with approximately 3.5K downloads. Revenue-wise, the app saw its highest weekly revenue at the start of January with $1.7K, before stabilizing around $900 towards the end of March. Active users also showed a positive trend, starting from 11.1K at the end of December and peaking at 15.1K by the end of March.

Rabit - Daily Routine Planner from Bluebook had an impressive start to the quarter with weekly downloads peaking at 8K in the first week of January. However, this number dropped significantly mid-quarter, before rising again to approximately 2K in the last week of March. Weekly revenue saw a modest peak of $507 in early January, with fluctuations that settled around $311 by the end of March.

Fabulous: Daily Habit Tracker by Fabulous exhibited strong performance in weekly revenue, particularly in the first and last weeks of the quarter, peaking at $2K and $1.9K respectively. The app's weekly downloads saw a significant increase in March, reaching over 5.2K in the last week. Active users started the quarter at 21.8K and fluctuated slightly, ending at 23.3K.

Planner & Journal - Zinnia from Pixite Inc. showed a more stable trend in weekly active users, maintaining around 14.7K throughout the quarter. Weekly downloads started strong at 3.6K in early January but gradually decreased to about 1.4K by the end of March. The app's weekly revenue peaked at $928 in early March and settled around $726 towards the end of the quarter.

Daylio Journal - Daily Diary by Relaxio s.r.o. experienced a notable peak in weekly revenue in early January, reaching $3.8K. This was followed by a decline, ending the quarter at approximately $471. Weekly downloads saw a sharp increase at the beginning of January with 6.2K, but then dropped steadily to around 731 by the end of March. Active users decreased slightly from 16.6K in early January to 13.5K by the end of March.

For more in-depth insights and data, visit Sensor Tower.